Since its introduction in 2014, Skype for Business has been an invaluable tool for millions worldwide. By combining instant messaging, calling, and video in a single app, the product has created an exciting new vision for business communications. Microsoft Teams is the next chapter of this vision, and, with the announcement a few days ago,…
With the digitization of business, information has become the most important competitive asset for any company. Corporate data security is, therefore, for operating in the software economy, where any executive or strategic process is linked to digital tools. Cybersecurity: threats are growing in the cloud era However, protecting corporate data security is not trivial, especially…
Microsoft has announced that Skype for Business Online will be withdrawn from the market and, starting from that date, no users will be able to use the application anymore. Here are all the details on the retirement plan and some tips on what to do if you have active licenses. Note: The announcement concerns Skype…
Hyper-Converged Infrastructures promise to shake up the economy by reducing IT maintenance burdens, reducing floor space, and providing a smoother path for adding resources as organizations grow. This dissertation’s heart is a technology architecture that combines computing, storage, networking, and virtualization in the same tool, hence the label “hyper-convergence. “. Hyperconverged IT infrastructures have an…
What do consumers really want? Neuromarketing: It is the question that more and more companies are asking themselves in their increasingly pressing search for NEW marketing, which goes beyond the standard and which can distinguish them. The search for an effective response has opened the door to a world of studies and investments. And yet,…
Cyber security is a very topical issue. Companies and organizations worldwide are facing one of the greatest challenges ever; that is, they are facing increasingly sophisticated threats to the security and integrity of their data. This is not a battle fought with conventional weapons; it is not a question of adapting production paradigms to changed…
The war news and videos coming to us every day from Ukraine are having a major impact on the future of many companies. I am often asked if it still makes sense to do Marketing And Communication in a social, moral, and economic context that every day seems to drift more and more adrift. This…
In recent months we have begun to observe how the topics related to the metaverse, NFTs, and cryptocurrencies have gained great social prominence and have become increasingly debated. New technologies, especially those related to the blockchain, generate significant interest. User engagement in this content is demonstrated by the fact that, in 2021, web searches related…
Live streaming marketing is our future. The way through which the world of communication will develop a new dimension: much closer to companies, with a solid cultural and technological partnership that will support entrepreneurs in their path of strengthening their commercial strategies. The Vimeo platform, which, together with YouTube, governs the world of online video,…
Communication is essential Digital will save SMEs: 2022 has taught us this by reminding companies, particularly SMEs, that communication is essential for the company’s strategic and operational management and success. In this period, digital communication and marketing solutions have shown us how they can remedy forced domiciliation, closure of borders, and fairs. Indeed, the forced…
