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Subsidized finance and marketing are a winning combination. But to talk about subsidized finance and marketing, we must start with a question: why use it? The answer lies in an ancient saying, “you are not asked to complete the work, but you are not free to withdraw from it.”
Leaving tradition to return to contemporary (and entrepreneurial) reality, the translation is: a company cannot stop being dynamic, moving, innovating, and being competitive. It can also decide not to grow larger, but it cannot stop its evolution, on pain of collapsing.
To feed the change (innovation and competitiveness), you need one and only one thing: money. If these aren’t there, go look for them.
Here’s the point: subsidized finance is an innovative way (so to speak, since it has been used for some time, even if many do not know it) to allow companies to face their natural evolution.
Structural funds made available by the European Union, Italy, or the Regions to increase the competitiveness of companies on the market: here’s where to look for funds and find a way to put together subsidized finance and marketing.
Subsidized finance is a tool available to everyone: and when a company develops with it, the territory grows and the society in which it is established progresses.
This is an essential opportunity for the productive world, particularly when the plans for innovation and competitiveness make use of structured marketing strategies to increase their effectiveness and transmissibility.
The instruments of subsidized finance can support the same strategic development and marketing plans, offering companies, institutions, and even non-profit organizations the possibility of better conveying their vision by obtaining concrete economic results.
We believe in the potential of the conjunction between subsidized finance and marketing. For this reason, it has signed a partnership agreement with performing companies in subsidized finance and Community Planning, with which it has decided to offer the market a new model of approach to development potential.
To give the dimension of opportunities: at the moment, in India, there are over 300 calls for tenders to facilitate innovation and business development. And, to name a few, it is possible to work on product, process, managerial, commercial innovation, or the qualification of human resources.
The most important thing is to understand that the instruments of subsidized finance express their best when they are used methodically, with a strategic plan that accompanies the company’s development planning. Precisely because if the exams never end, not even the evolution of a company can stop.
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