Customer experience and business Providing a good service/product experience to customers is directly proportional to their loyalty. It is thought that building and improving the CE (Customer Experience) has a high cost to the company, so much so that it does not allow itself the luxury of dwelling too much on its actual advantages. By…
In the Logistics and Transport sector, a digital revolution has been underway for some time now with new business models aimed at the nascent “digital logistics” of goods, with innovative delivery solutions in support of a highly competitive market solicited by an increasingly global economy governed by the rise of e-commerce, which during the pandemic…
Smart Home, We can basically define it as an infrastructure made up of multiple systems, more or less complex, where the crucial and vital processes are reviewed and redefined, with the primary purpose of improving the livability of spaces by citizens, according to the assumptions of well-being and optimization of public services, producing that digital…
Biometrics, We are returning to a “normal” life. Everything reopens or will reopen, with different timings depending on the countries and activities. But despite the vaccination campaign, which is going on massively in many states, we cannot afford to let our guard down. Not only the masks but all the control devices introduced to contain…
Access Control, It may look like a scene from a movie. An employee is preparing to enter a high-risk area where precious objects are kept. As he presents his badge to the reader to enter, he feels the gun barrel pointed at his back. The thug on duty intends to take advantage of the favorable…
Are you thinking of creating an online course? Here’s how to publish, promote and sell online lessons and courses. Find out what you need to structure the lessons, organize an action plan and put your time and know-how to good use. It is impossible to ignore the growth of the e-learning market, for which a…
For many businesses, Instagram is a great channel for getting to know potential customers – here’s how to create a corporate Instagram account, step by step. If you’re reading this, it’s because you understand the importance of owning a corporate Instagram account as part of an effective social media marketing strategy. In June 2018, in…
Here are a few tips and strategies to increase newsletter subscription and improve all email marketing actions. Find out more in this article. Having a large database of people who have given their written consent to receive emails with promotional content is the basis of any effective Email Marketing strategy. Subscription to the newsletter is…
Website Hosting, Not sure which hosting to choose, between free and paid ones? Here are what aspects you need to consider when choosing the hosting service for your site. Defining in advance the best hosting for a website is not easy. Free and paid services are available online, and each of these two hypotheses has…
How to do Email Marketing by avoiding your emails and newsletters ending up in the spam box? Email Marketing allows those who have a business to strengthen the relationship between their brand and the audience, allowing them to retain existing customers and attract new potential. The emails sent, however, risk ending up in the spam…
