Within the panorama of programs that allow the creation and management of email marketing and SMS campaigns is SendinBlue, an intuitive and easy-to-use software with which users can independently create a campaign. Like most of the industry tools available online, SendinBlue does not require knowledge of HTML, as it has an intuitive editor that allows…
It is becoming more necessary for organizations expanding worldwide to adapt their marketing messaging to diverse cultures and languages as they do so. Tailoring a product or service to a particular market’s sociocultural and linguistic requirements is “localization.” In this article, let’s analyze the benefits of using localization in marketing and show how a full-service…
Bitcoin mining has become an increasingly popular activity as individuals and businesses look to participate in the cryptocurrency revolution. It involves solving complex mathematical problems to validate and record transactions on the blockchain. To successfully mine bitcoin, miners require specialized hardware and significant computational power. In recent years, bitcoin mining server hosting Minery, have emerged,…
Purchase Frequency Of Your Customers: Like all entrepreneurs on this earth, your main goal should also be to increase the turnover of your online store. To do this, it is necessary to take into account 3 fundamental variables: f = purchase frequency AOV = Average Order Value c = number of customers A common mistake…
Advanced Segments are among the most powerful features of Google Analytics. They allow you to break down visitor traffic as you like to make assumptions about their behavior. In fact, if you are starting to analyze your site with Analytics, you will soon realize how difficult it is to make decisions by only looking at…
From Multicloud To The Metaverse: The cloud continues to grow, as well as data and cyber threats within increasingly smart working environments. Here are some tech trends for 2023. 2023 promises to be a fascinating year in terms of tech trends. It will presumably be a year of transition: still too early for disruptive scenarios…
Every year, on April 22, World Earth Day is celebrated, a moment of reflection on the theme of environmental sustainability as the only way to safeguard the planet and protect future generations. The event aims to make people, organizations, bodies, and governments aware of the need to renew the ecological balance through everyone’s contribution. The…
Premise: the world of information security is trying to overcome the era of password management. The reason is simple: according to a Verizon study, 81% of corporate data breaches occur due to poor passwords, which we could translate as “vulnerable passwords.” Furthermore, data breaches are costly: 4.24 million dollars on average, according to the latest…
Companies embark on digital transformation paths for (at least) two reasons: to make processes more efficient and to accelerate innovation, hence more agility, the ability to satisfy market needs, and new (potential) business models. In one expression: to improve company performance. But the road is uphill. Few improve business performance with digital. In a broad…
New IT Approach: There are just a few days left before the start of a new year, which will foresee more and more innovation in the business sphere and a change of approach in rethinking the entire IT world. Speed , Scalability, Security, Inclusivity, and Sustainability are the five keywords of 2023, but what will…
